Quick Take: Oakley has announced the February release of their first 2012 men’s sun styles. Specifics: Four new sunglass styles for men. Features: First up is the Bottle Rocket featuring polarized lenses and performance friendly semi-rimless construction in lightweight, durable O Matter with Unobtainium components that maintain a no-slip grip. Also performance friendly is the [...]

Giorgio Armani Precious Materials Collection Debut

Presenting the Giorgio Armani Precious Materials Collection, the new 2011/2012 collection from the luxury brand featuring exotic leather finishes.

Specifics: One ophthalmic style, two sun styles and one exclusive sun style.

Features: The Giorgio Armani Precious Materials Collection features unique, one-of-a-kind eyewear that has a refined and unmistakable style that is skilfully hand finished by [...]

Car Windows Do Not Filter Out UVA Rays

The Boston Globe (10/13, DeMarco) reports, “Car windows — and those in your home — are good at filtering out ultraviolet B rays, which cause sunburns. But car and home windows generally don’t filter out ultraviolet A rays, which penetrate deeper into the skin” and “can interfere with your body’s ability to protect against skin [...]

Dermatologist Recommends Sun Protection For All

In “Medicine Matters,” Medscape (7/21, Fryhofer) posted a video and transcript of Dr. Sandra Fryhofer discusses “six tanning and sunscreen myths.” Fryhofer recommended that everyone wear sunscreen as much as possible, along with UV-protective sunglasses and a hat. She also pointed out that even inside cars, people need to wear sunscreen, since “a study in [...]

Gucci Goes Green

Gucci will launch of a collection of sustainable models. Available in August, the four new styles use an innovative acetate which contains a higher percentage of natural materials. Two colors have been created exclusively for Gucci, flamed Havana with a red or green background, reminiscent of the House’s iconic colors. Also in August, the Gucci [...]

Buyer Beware – Seizure of 560,000 pairs of unsafe sunglasses

As part of an operation that involved numerous provinces in Italy, the Venice Guardia di Finanza (Italian tax police) seized about 560,000 pairs of sunglasses made in China and valued at 10 million Euro: the lenses were considered to be an extreme health hazard.

The operation was triggered by a display of eyeglasses in a [...]

Sunglasses Necessary To Prevent Eyes From UV Damage

The Washington Post (7/4, Butler) reported that wearing sunglasses is necessary to protect the eyes from damage from ultraviolet (UV) rays. Optometrist Michael Rosenblatt, OD, pointed out that “certain people run an elevated risk for UV damage,” particularly people “with light-colored irises.” He explained, “If you easily burn in the sun, you should think of [...]

F1 driver Fernando Alonso Joins Oakley team

Oakley, Inc. today announced that Fernando Alonso has joined the Oakley family of pro racers.

A two-time world champion, the Formula One racing driver will serve as an ambassador for Oakleyin Europe and around the world.

“We are proud to have Fernando join the Oakley family,” said Olaf Dunz, Brand Drector at Oakley EMEA. “Formula [...]

One In Three Adults Unaware Of Eye Health Risks Of Too Much Sun Exposure

USA Today (6/9, Healy) reports that wearing a hat and protecting eyes “from harmful UV rays” is as much a part of sun protection as slathering on sunscreen. “A 2009 survey by the American Optometric Association found that one in three adults are unaware of the eye health risks of spending too much time in [...]

Prada Sunglasses – Minimal-Baroque Capsule Collection

Quick Take: The new Prada Minimal-Baroque eyewear collection which takes its inspiration from the brand’s spring/summer 2011 womens wear collection.

Specifics: Two new sun styles with a third limited edition style.

 

Fashion Points: Curves, friezes and bas-relief effects are the main design features of the Minimal-Baroque capsule collection. The intense array of [...]