Sunglasses not optional !! – UV Rays May Cause Significant Damage To Unprotected Eyes

HealthDay (8/20, Thompson) reported that “ultraviolet, or UV, rays can cause significant damage to unprotected eyes, resulting in a number of illnesses and disorders that can rob people of their sight.” Over the long term, UV exposure can play a role in the development of cataracts, macular degeneration, and even cancer. [...]

Stylish New Sunglasses Are More Than Meets the Eye

A growing number of people are seeing the light and finding sunglasses an ideal combination of function and fashion. Research has shown that people today are more aware than ever of the need to protect theireyes from the harmful rays of the sun. To accommodate this trend, the companies that manufacture sunglasses are [...]

MDG, the first eyewear collection designed by Madonna

Dolce&Gabbana and the singer together create a line of sunglasses for May launch
Dolce&Gabbana and Madonna present MDG: the first collection of sunglasses designed by the singer together with stylists Domenico Dolce and Stefano Gabbana. The first six models will be launched May 2010.
Featuring the MDG logo, the collection will be produced [...]

Giorgio Armani Eyewear: new 2010 collection

A colorful and graphic 2010 collection
The new Giorgio Armani collection of sunglasses for 2010 are both contemporary and sophisticated with their elegant shapes, innovative decorative elements and interesting colour combinations to attract attention with irresistible charm.
These models highlight sophisticated stylistic themes of seductive appeal as seen in the small metal fork frame for the sunglass [...]

SXSW returns to Austin – March 12-21

The movers and shakers of the music and film industry once again descend upon our town. Stop by Fine Eyewear before you head to SXSW and pick up some sunglasses so  you can look like a rock star too!  http://sxsw.com/home

Oakley sponsors US Team at 2010 Winter Olympics

VANCOUVER, British Columbia—The eyes of the sports world will turn to Vancouver as the city hosts the 2010 Winter Olympics beginning February 12, but ceremonies for the event have already begun. The Olympic flame was lit October 22 in Olympia, Greece and began its 106 day Canadian tour on October 30, where it will [...]

Eyelid common site for skin cancer, experts say.

California’s San Gabriel Valley Tribune (9/18, Jansen) reports that the eyelid “is one of the most common sites for skin cancer, accounting for as much as 10 percent of all skin cancers. Left untreated,” cancers there “could lead to significant injury and even blindness.” The Skin Cancer Foundation explained that “with [...]

Ultra Feminine Eyewear

Who: Forget unisex, pretty is in. Fashionistas this season are demanding

uncompromised femininity and are looking to translate this season’s Ultra Feminine fashions into their eyewear looks.

What: Eyewear and sunwear in muted colors; pastels and soft hues with bright bits of feminine co
lor. Rounded shapes and graceful styles that flow or evoke [...]

Oakley at Milan-Sanremo

After the famous cycle race all three steps of the podium were for athletes wearing Oakley
After the hundredth edition of the famous Milan-Sanremo cycle race, Oakley dominated the three steps of the podium won by cyclists wearing two sport specific models by the world leader of sports eyewear. In first place was [...]

Maui Jim awarded by European Sunglass Association

The Esa Visionary Award goes to Walter Hester
The European Sunglass Association awarded MAUI JIM for its extraordinary contribution to the sunglasses market.
The fifteenth edition of the Annual International Sunglasses Industry Dinner was held Saturday, March 7, at the Hotel Principe di Savoia for over 150 members of the sunglasses industry.
Maui Jim was [...]